About Ninetyfour
Founded in 2013 by Geronimo Tuhumena, Ninetyfour is a streetwear brand rooted in real connection.
The name reflects where it all began. Born from a friendship in 1994 that shaped the values we still carry today. Ninetyfour was built on loyalty, trust and shared vision. It started with friendship and that hasn’t changed.
To this day, we create alongside people who feel more like family. The energy behind the brand is the same as it was in the beginning: honest, driven, and grounded in something real.
What began with one T-shirt has evolved into a full collection of essential pieces: clean silhouettes, timeless fits, and drops that speak to something deeper than fashion.
At Ninetyfour, we don’t chase trends. We build with intention. Every garment is created with purpose. Made to last, made to mean something. Whether it’s a heavyweight hoodie, a structured cap or a limited release, we focus on quality, form, and feel.
Our identity is shaped by loyalty, brotherhood and shared experience. We believe fashion is more than appearance. It’s an extension of who you are and where you belong.
“Friends Become Family” isn’t just a slogan. It’s the heart of the brand.
It’s the reason we design. The reason we exist.
From Northside to worldwide we walk today, Ninetyfour is for those who move differently.
The ones who value connection over clout.
"I never wanted Ninetyfour to be just a clothing brand. It had to mean something. From day one, it’s been about loyalty, connection, and staying true to where we come from. The people around me have always shaped the brand—then and now."
– Geronimo Tuhumena
